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“Ket’s say that the real value in this equation is not content and information — both of which are now quickly commodified — but links, which are the new currency of media.”
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“In it we briefly define SEO and then discuss keyword selection, title and meta tags, content, site structure, link properties, and content management systems (CMS)”
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“Newspaper eBusiness executives must now shift their focus from content to audience, pursuing strategies of aggregation, syndication, and social engagement across all forms of media.”
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“The Interactive Advertising Bureau reported that internet ad revs reached $5.8 billion in Q1, an 18.2 percent rise over Q107. But this was the first time in three years that online ads experienced a sequential decline.”
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“The 2008 first quarter revenues are an 18.2 percent increase over the same period in 2007, and represent the second highest quarter ever recorded, after Q4 2007’s $5.9 billion.”
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“Several newspaper networks surpassed Google News in netting more “unique” traffic in May, according to new data from Nielsen Online. NYTimes.com stood out with 21.3 million unique visitors — more than Google News’ 11.3 million monthly visitors.”
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“if I need a recommendation from someone I trust – I’ll ask. You can’t treat personal media like mass media and expect to get a good result.”
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“Reddit, the news voting site that was bought by Conde Nast in 2006, is making the code behind its site open source… The truth is that it is not the technology that makes sites like Digg or Reddit successful. It is the people who use them.”
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“For newsrooms willing to take control of their participation and conversation on their own sites, here are some tips and suggestions I hope they find helpful”
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“internet revenues will represent the highest growth levels of overall media worldwide, averaging 19.5 percent annually through 2012, according to PricewaterhouseCoopers’ annual Global Entertainment and Media Outlook.”
links for 2008-06-19
19 June 2008 · Leave a Comment
Categories: Daily links
Hello. I'm David Black. I work as Group Director of Digital Publishing at Trinity Mirror plc. This personal blog includes links on the trends transforming newspaper and classified businesses online. 
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