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US: “Newspaper-owned Web sites maintained a three-to-one lead over other local competitors in advertising market share last year, capturing 26.9 percent of the market, according to data from Borrell Associates”
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“the real change has been the amount of traffic that the paper receives from search engines”
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“Modeling brand ad sales as an enterprise sell”
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Nielsen AdRelevance figures
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“BBC future media and technology director Ashley Highfield is quitting to become CEO of the Project Kangaroo online TV platform, marking a return to the commercial sector after eight years.”
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Q1 IPA Bellwether report: “27 percent of companies increased online ad budgets while just five percent trimmed them back”
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“This guide only deals with elements which have a specific, human-readable meaning.”
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“The Internet is decomposing into a vast array of micro-services that we, the end user, stitches together to make our own unique web experience. It is the de-portalization of the Internet and it is very real.”
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“Given that most traffic comes from search engines, this roughly equates to the websites where Media UK outperforms a media owner’s own website – by coming high, if not #1, for the media owner’s keywords on Google.”
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“Iain Martin, former assistant editor and deputy editor of The Sunday Telegraph, has been appointed head of a new integrated online and print department for comment and community across Telegraph media’s titles.”
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“Unique users is not a good measure of our growth, though.”
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“It has not changed much in years and cannot seem to get its 2.0 version out the door. This despite the fact that Schachter’s team of engineers has been working diligently on improvements since last September. “
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Right Media: “Ad exchanges recorded a down-turn in the number of leaderboard ads being traded across their sites between March and December 2007.”
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“The latest research from Italy on the flocking behaviour of birds seems to pile on the evidence against trends starting with a handful of ‘Influentials’.”
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Canadian Newspaper Association: “Print advertising revenues fell by 2.4 per cent while online revenues increased 29 per cent over 2006.”
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“Put a note on your calendar six months from now to look in the box. Then pull it out, six months later, and see if it’s anything you really needed. Usually, you can just dump the whole box, because you never needed that stuff.”
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“An unlikely row has erupted in France over suggestions that the semicolon’s days are numbered; worse, the growing influence of English is apparently to blame.”
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“Among the features of our new look is the ability to make up a url combing two “tags” to see if we have any articles or videos matching the combination.”
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US hyperlocal launches
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Hyperlocal sites from the Dallas Morning News
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“Find out what’s going on in your local neighborhood from people who work and live there.”
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“For me, Twitter has of late become a faster and easier and more accessible way to let the news ‘come to me’.”
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“I’ve been using my RSS reader more selectively of late, as a place to browse around when I have the time rather than looking at it as a mountain must be climbed everyday. My day-to-day strategy is to use Techmeme and Twitter…”
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“Here are some links to great blog posts in my opinion for journalism students, would-be journalism students and recent j-school grads. I hope you find them helpful and thought-provoking.”
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“One problem I’ve had with much discussion about the future of news lately is that it’s too press-centric.”
links for 2008-04-15
15 April 2008 · Leave a Comment
Categories: Daily links
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