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“Trinity Mirror is to revamp its local websites across the UK. The group says the upgraded sites will showcase enhanced coverage with breaking news, video, audio, blogs and user-generated content. “
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Ideas for different ways for newspapers to harness blogging, with examples.
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“NAA report: Advertising revenue for online newspaper sites jumped 31.5 percent in 2006, to $2.7 billion… Online accounts for 5.4 percent of all newspaper ad revenue, incidentally, a share that continues to increase.” And up 35% in Q4.
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“Last week, Twitter.com ranked 862 in our Net Communities and Chat category. In February, the site ranked #364 among 5,765 websites in the category.”
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US: “The intent is for ABC to allow newspaper publishers the option to report in-market readership — print and online — in a combined net audience figure as well as overall Web site activity.”
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